guide·starter·updated 2026-05-19·~6 min read

18 free analytics tools, ranked by their real free tiers

A field-tested list of free analytics platforms — product, web, session replay, and telemetry — with the exact 2026 free-tier volume that each one actually gives you.

AnalyticsToolsFree tier

Every "free analytics" list eventually becomes a list of trials. This one only includes tools with a genuine free tier (or AGPL self-host option) — and quotes the 2026 ceiling so you know exactly what you're getting.

Product analytics & events

  • PostHog — 1M events/mo · + 5K session recordings + 1M feature flag requests/mo. Heatmaps included.
  • Mixpanel — 1M events/mo · 10K session replays/mo, core funnels/flows/retention, 5 saved reports per seat.
  • Amplitude — 10K MTUs · ~2M events/mo · Includes session replay + unlimited feature flags.
  • Heap — 10K user sessions/mo · Retroactive autocapture — no instrumentation to set events up front.
  • OpenPanel — Free unlimited self-hosted · AGPL-3.0. Cloud is trial-only.

Privacy-first web analytics

  • Plausible — Free + unlimited (self-host) · AGPL. Cloud is paid; self-hosted is free forever.
  • Umami — 100K events/mo · or self-host · Free Cloud Hobby tier, or unlimited when you run it yourself.
  • Pirsch — 30-day trial only · Included for completeness — no real free tier.

Session replays & heatmaps

  • Microsoft Clarity — 100% free forever · Zero traffic caps. Unlimited everything.
  • Highlight.io — 500 replays + 1K errors/mo · Open-source (Apache 2.0). Free forever tier.

Modern web-dev alternatives

  • Vercel Analytics — 50K events/mo · Hobby (free) plan. Pairs with Vercel deployments out of the box.
  • Cloudflare Web Analytics — Free for unlimited sites · Privacy-friendly, no cookies, DNS-proxied traffic.
  • Matomo — Free self-hosted · PHP + MySQL. Mature Google-Analytics alternative.
  • TelemetryDeck — 100K signals/mo · For iOS, macOS, Android apps. Privacy-first.

App telemetry & observability

  • GlitchTip — 1K events/mo · or self-host · Sentry-compatible API. Self-hosted is unlimited.
  • Grafana Cloud — 10K metric series · 50GB logs · 50GB traces · Free forever. 14-day retention.
  • New Relic — 100GB ingest/mo · 1 full user + unlimited basic users. 8-day retention.
  • Rollbar — 5K errors + 1K replays/mo · 30-day retention. Unlimited users.

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